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Partnerships program with Shichida and fine motor toy Crafty Curls

Shichida & TWO CUBS: Empowering Families with Screen-Free, Developmental Play

Shichida & TWO CUBS: Empowering Families with Screen-Free, Developmental Play

At TWO CUBS, we believe family life and learning should be filled with joy, creativity, and meaningful moments — not stress or screen battles. That’s why we’re so excited to announce our newest partnership with Shichida Australia, a leader in early childhood education dedicated to nurturing whole-brain development from the earliest years.

This collaboration brings together two passionate brands that share a mission: to help children grow, thrive, and shine — both at home and in the classroom.

Who Is Shichida Australia?

If you haven’t yet come across Shichida, let us introduce you to something truly special. The Shichida Method is a world-renowned early learning approach developed in Japan, focused on supporting the whole brain, not just academics, but emotional intelligence, mindfulness, memory, and creativity.

Their programs are grounded in neuroscience and delivered with heart, helping children develop strong foundations in focus, confidence, and learning through positive, gentle teaching. It’s no wonder Shichida is trusted by thousands of families across Australia.

Learn more at shichida.com.au

Why We Partnered

From the very first conversation, we knew this partnership was a natural fit. Like TWO CUBS, Shichida values screen-free, hands-on learning, recognising that young minds grow best through movement, imagination, and mindful connection.

Our hero product, Crafty Curls, fits beautifully into this philosophy. Designed to support fine motor development, creativity, and sensory regulation, it’s already loved by parents, educators, and occupational therapists — and now, the Shichida community too!

Special Offer from Shichida to TWO CUBS family

To celebrate this collaboration, we’re offering an exclusive gift for TWO CUBS Community: 60% OFF trial class. Use code: TWOCUBS60 at checkout.

Book a trial here.

A Visit to Shichida Chatswood

We were lucky enough to visit the beautiful Shichida Chatswood Centre, where we met some of the passionate educators and saw firsthand how their early learning programs come to life.

From the moment we walked in, it was clear why so many families love this centre. The environment is warm, engaging, and designed to make children feel confident, curious, and excited to learn.

During the visit, we introduced Crafty Curls to the team — our screen-free sensory tool designed to build fine motor skills, support creativity, and reduce screen reliance. It was wonderful to see educators excited about how Crafty Curls could complement their curriculum and extend learning into hands-on, imaginative play.

Many families report that their children show improved focus, memory, and confidence thanks to Shichida’s approach — and we couldn’t be more thrilled to be part of that journey by offering a tool that supports these same goals through play.

Why Screen-Free Play Matters

In a world filled with tablets, apps, and constant digital noise, it’s easy for screens to become the go-to solution for keeping kids entertained. But research — and everyday experience — shows us that too much screen time can impact sleep, concentration, emotional regulation, and even physical development.

That’s why we’re so passionate about screen-free alternatives like Crafty Curls — a hands-on, creative tool designed to support real growth in young children.

Here’s how Crafty Curls helps little learners thrive:

  • Strengthens fine motor skills — Twisting, shaping, and arranging the wax-coated yarn builds hand strength, pencil grip, and coordination essential for writing and self-care tasks like buttoning clothes.

  • Encourages creative problem solving — Children aren’t given instructions — they imagine, explore, and invent their own creations, fostering innovation and resilience.

  • Improves focus and attention span — Because Crafty Curls is tactile and open-ended, it naturally draws children into flow-state play, supporting concentration.

  • Boosts confidence and independence — Completing a project or making something “all by myself” gives kids a sense of pride and autonomy.

  • Supports sensory regulation — The soft texture and pliable form help children self-soothe, especially those with sensory sensitivities or busy nervous systems.

Whether you're in a waiting room, on a plane, or just looking for a calm afternoon activity — Crafty Curls turns everyday moments into creative learning opportunities.

👉 Explore how Crafty Curls supports child development

What’s Next?

We’re just getting started — and the future looks bright!

Together with Shichida Australia, we’ll continue exploring meaningful ways to support families through screen-free learning, sensory play, and early childhood development.

We’re incredibly proud to partner with a brand that shares our belief in the power of play, creativity, and connection as foundations for lifelong learning.

Don’t forget to claim your exclusive Shichida offer: 60% off a trial class with code TWOCUBS60. Book your session here.

Let’s raise confident, curious, and creative kids — together.